Vancouver Business Coach | Learning About SEO
Even though there are many things for entrepreneurs to learn when they are new in business says Vancouver business coach. They should focus on marketing their business early on for many reasons.
Not only is one of the most common reasons why entrepreneurs fail. When they open a business in Canada not being able to find enough customers.
But the sooner an entrepreneur is able to start marketing their business. The sooner they are going to be able to find customers. And start increasing their revenue because of their sales.
Some business owners think that this is something that there going to be able to focus on. Later on in their business. Once they got the hang of running their business.
Such as hiring staff, doing payroll, and ordering inventory. Unfortunately, the fact of the matter is an entrepreneur will likely not last very long. When they are not able to market their business quickly.
And when it comes to marketing, many business owners are not sure what method they should utilize. Because they do not know what is effective, and what is not going to work for their business.
This is where Vancouver business coach comes in handy. Teaching entrepreneurs everything that they need to know. About the first marketing methods that they should implement in their business.
One of the first things that they talk about, is search engine optimization. What this is, is helping their business get ranked higher in search engine results. So that more customers can find them.
Some business owners are not sure why this is the first thing that they should be doing. However, they should keep in mind. That 88 percent of customers. Will do a search before purchasing from a business.
And when an entrepreneur is not on the first page of the search engine results. Customers will not look passed the first page. Which means if they are not on the first page, they might as well not exist at all.
Therefore, they will be able to be found by more customers more often. When they utilize search engine optimization. To appear on the first page of Google. How the two do this, is all about using the Google algorithms.
In order to appear higher up on search results. Because Google indexes all of the sites websites in the world. And when that information is organized in a way that is beneficial for them.
They will be able to index the site better. But also recall that information faster. In order to generate the search engine results. With the business owner on the first page.
There Vancouver business coach will be able to help them. Organize their website so that the information is organized appropriately. Such as having pages named properly.
As well as things like headers and pictures named the way that Google prefers. And having the right number of keywords in the pages the right number of times.
For this and other important initiatives, businesses can contact their business coach. And set up a free consultation. Not only is the first consultation free, but it can help entrepreneurs learn many things that can help them in business.
Vancouver Business Coach | Learning About SEO
One thing that entrepreneurs should keep in mind about search engine optimization says Vancouver business coach. Is that no matter how good it might sound. Companies cannot get people to the top of the ranking quickly. In a way that is going to be long-lasting.
Search engine optimization is all about helping businesses pay her higher up in search engine results. So that more customers can find them. And while many business owners may wonder why this is the place to start with their marketing initiatives.
Is because they should keep in mind, that 88% of customers will do a search. Prior to purchasing a product or service with the company. As well, customers will do a search for a product or service.
That they are ready, willing and able to buy. When they are looking for a business to buy those products or services from. Therefore, when a business is on the first page of Google. It is more likely that they will get found by those customers.
Nowhere else will an entrepreneur be able to find their ideal and likely customers. And appeal to them, to buy their products and services. Which is why search engine optimization is so important.
And while there Vancouver business coach will be able to help them organize the information in their website. In the way that will help them rank higher. The business owner themselves will be able to do many things to help themselves as well.
This is starting with adding content to their website. Because the more pages of content they have. The more relevant their page will appear. And it will get pushed higher up in the search engine results.
It might be overwhelming for business owner to think that they have to add a new page of content to their website every single week. However, it can get done very easily when entrepreneurs know how.
Rather than trying to write an article, or have a blog that will take a long time to create the content for. Entrepreneurs should shoot a quick, ten minute video. Using their cell phone as the camera.
And then put that video up on their website. It can be a video talking about anything, as long as it is relevant to their business. And since they are already the subject matter expert it should not take long.
It does not need to be a professionally produced piece. In fact, if it looks a bit homemade, that will get better views. And by doing one video a week. Entrepreneurs can have the content to help increase their ranking.
Since so many customers do utilize search engines. In order to find businesses to buy products and services from. It only makes sense that entrepreneurs learn how to optimize that ability.
When business owners set up a free consultation with Vancouver business coach. They are going to be able to learn many things that can help them in their business.