Edmonton Business Coach | Marketing Myths Busted

Edmonton Business Coach | Marketing Myths Busted

As an Edmonton business coach there are many myths that we have to dispel when we speak to people that are interested in starting a business or have just started one. We do not sugarcoat how easy or hard it is to own your own business. It is our duty as an Edmonton business coach to give advice that is honest even if it is hard to hear.

Edmonton Business Coach

One of the main myths that people believe is that starting a business is right for everyone. This is not true. It takes a person that is willing to put in the hours and the effort to not only create the business but to run it as well. Running a business is not for the faint of heart. Everything falls back on you as the business owner, good or bad. If you are not the type of person who is willing to show up first at the office and leave last then running your own business will be a shock. To be successful you have to be willing to go that extra mile.

A lot of people come into a business thinking that they can use their special skills to create a business in the field without the need for a coach. Being a specialist in your field does not qualify you to run a business in the same industry. This can actually hinder your success because you may not rely on getting the right team if you feel like you can do everything yourself.

Another myth that needs to be overcome is that having a good idea is the most important part of starting a business. This is not the hardest part of running a business. Edmonton business coach says execution is. The idea part is just a small part of it. Executing is in all the details that make the business not only run but become successful.

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Many people think that their business is going to be different from all the other ones around them. This is also not true because there are many direct and even indirect competitors that will take market share. A successful business is not necessarily a unique business.

When you start a business you may not have any funds to run that business and you think that you can rely on a bank loan or venture capital. This is never a certainty and loans do not actually make you work the business.

When you are starting a team to help you in your business it is important to remember that not everyone tells the truth on the resume and you will have to weed through that. On a further note many people do not realize that employees will not last forever and you will constantly have to be building a good team.

One last area that many people think is going to make or break their business is their website. This is not true, it is just one tool to help generate leads but you still have to make sales. For more information or book a consult contact us.

Edmonton Business Coach | Business Myths Explained

There are a lot of myths that need to be dispelled when you are an Edmonton business coach. People come to us all the time with the idea that running a business is going to be so much better than working for someone else in their business. The first thing we let them know is that starting a business is not right for everyone. It takes a special type of person to be able to work for themselves.

You must be the type of person who shows up first at the office and leaves last at the end of the day. It is going to take way more hours every week than working as an employee. That is if you want to be a successful business owner.

As an Edmonton business coach we need to remind them that being a specialist in a field does not qualify you to be running business in that field. To be successful you must build a team to support you. When you rely on your skills the most this can hinder the growth of a great team. One of the three areas that causes business failure is not growing a great team.

A lot of people come to us as an Edmonton business coach and think that their business is going to be different than everyone else’s. This is not true because there are a lot of direct and indirect competitors in every market. They will take the market share if they are executing more efficiently in their business. Their business is not that unique.

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When coming up with an idea for a business many people think that they have what it takes to run it successfully with just that idea. The idea is not the hardest part nor is it the most important part of the business, it is how you execute that makes the difference. The idea is just a small part of the success in your business.

Successful entrepreneurs know that it takes regular interaction with other successful entrepreneurs as well as mentors and coaches. It gets lonely being a business owner and you want to surround yourself with other successful people that can help you grow as well as support you. The most successful athletes, performers and business owners hire coaches to help push them past their own comfort levels as well as keep them going in the right direction.

Your family and friends are not going to be able to agree or relate to you now that you are an entrepreneur. Many people think that family and friends are going to support them in their business ventures. This is not a guarantee because many of your family and friends will probably not relate to you as well. Most of them are employees and it is hard for an employee to relate to an owner. This is why it is so important to have a coach who supports you and guides you to success.