Edmonton Business Coach | Identifying Your Likely Clients
Becoming a business owner can be easy says Edmonton business coach. All you have to do is start selling a product or service. The being a successful entrepreneur is a different story. It takes dedication.
You need to work hard, and work long hours. As well as stepping out of your comfort zone. And doing things. That you are not used to doing. Not only that, but doing what is needed, can be hard.
This is one of the reasons why. So many entrepreneurs in Canada fail. In fact, the failure rate for entrepreneurs within a five-year period, is 50%. And the most common reason. Why entrepreneurs fail is because.
They cannot find enough customers to sell enough products and services to. There may be many reasons why entrepreneurs. Cannot find enough customers. Starting with not marketing their business at all.
Not starting their marketing campaign quickly enough. Not being consistent with their marketing. Or not having an effective marketing message. Most people start a business, because they are experts in the field of their business.
And not because they have entrepreneurship experience. In fact, there is nothing that is going to prepare someone. For being successful in business. Except previous ownership experience.
Even going to business school does not make someone. More likely to succeed as an entrepreneur. All it does, is prepares them for being an executive. In a corporation, which is not the same thing.
Therefore, entrepreneurs will need to learn. That there are many things that they have to get better at. And many things to fact learn. One of the things that Edmonton business coach recommends learning quickly.
Is how to do effective advertising and marketing. The first step, is actually figuring out. Who their ideal clients are. A common mistake business owners make. Is thinking that everyone is going to be their ideal client.
While anyone could potentially buy their product or service. That does not mean everyone will. And they should think of it. Rather than in terms of. Who potentially could buy their product. And who is most likely to.
A great example of this, is a company that sells running shoes. While everyone can wear running shoes. The people who are most likely going to buy running shoes. Will be people who run, and play sports.
Rather than trying to advertise burning issue to every person. And convince them why they need shoes. All an entrepreneur needs to do is find the runners and athletes. And let them know about a shoe that there likely going to buy.
Figuring this out is going to be a huge part of figuring out. Their advertising campaign. If entrepreneurs need help with that, Edmonton business coach would be more than happy to help. By figuring out who their ideal clients are.
They can solidify their advertising message. And be more likely to generate results on a campaign. When entrepreneurs are ready to start working with inspired method marketing and coaching. All they have to do is pick up the phone and arrange for a free consultation.
Edmonton Business Coach | Identifying Your Likely Clients Now
While thousands of people start their own business every year says Edmonton business coach. The same number are not successful. The failure rates of entrepreneurship in Canada are extremely high.
And while one might think that failures. Are caused by a wide multitude of reasons. The statistics show that this is simply not the case. While 50% of all Canadian entrepreneurs fail. There are three reasons why they are not successful.
The third most common reason. Is that entrepreneurs cannot find or keep staff in their business. But not being able to have the people in their business, they cannot run it effectively. And they are forced to close the doors to their business.
This affects 23% of all entrepreneurs. And the second most common reason. Why entrepreneurs in Canada fail, is because they run out of money. 29% of all Canadian entrepreneurs. Close the doors due to lack of money.
And the single most common reason. Why small businesses in Canada were not successful. Is because they cannot find enough customers. Without enough customers, they cannot sell enough products or services.
They cannot remain viable, and close the doors to their business. This is extremely interesting. Because this is the number one goal of business. Is to find those customers. Therefore, Edmonton business coach needs to understand.
Why entrepreneurs are not finding customers. And order to help them overcome this obstacle. What they discovered, was that entrepreneurs did not market their business. Either because they simply thought.
That customers would find them. Either through word-of-mouth, or a great location. Or they did not know what the best ways to market their business was. Or they could not find the funds to market the business they knew how to.
However, not only are not all marketing initiatives ones that cost money. They often simply take an entrepreneur’s time. And while not nor has very little time. Have even less money. By learning the marketing initiatives.
That are very inexpensive, or free. Many entrepreneurs can start generating. The clients they need, to sell some products or services. And as they generate more sales. They can put more money towards their marketing initiatives.
However, not knowing the best ways to market their business. Is another obstacle. For example, the entrepreneur might spend thousands of dollars on a billboard. Or on a great website. But that is not going to help them.
Find the clients they need to sell enough products and services. Yes a great website is important. But nobody knows it exists, it is not money well spent. And billboards are great. For brand awareness. But not when you are looking to make your first sales.
When entrepreneurs are ready to work with experts. Who can actually help them. Edmonton business coach at Inspired method marketing and coaching. They are waiting for the call.
Entrepreneurs can call to arrange a free consultation. With can sit with the experts. And here about all the ways that they will help the business succeed.